Article · Concept study
The shape of attention
A short editorial concept about visual hierarchy: how composition helps people notice what matters, then choose where to look next.
The idea
Attention is guided by contrast, scale, and space. This concept explores how a single focal point can orient a page without turning every element into a competing headline.
A clear visual path gives the reader a moment to pause, understand the message, and move into the details.
Contents
- Choose one point of entry
- Build hierarchy with scale and contrast
- Leave space for the message to land